About Me

My Story.
My Mission.

Hi, I’m Jacob. I’ve worked in gyms for over 15 years, and in that time I’ve helped hundreds of people transform their bodies, build strength, and understand what their bodies are truly capable of.

I hold a Level 5 qualification in Exercise Science and I’m a CIMPSA Personal Trainer Practitioner, but a huge amount of my knowledge also comes from real experience – years spent training, observing and learning from others. I’m completely natural, and everything I teach is based on evidence, discipline, and consistency. In 2024 I won first place in the British Physique Alliance bodybuilding competition, and I’m living proof that smart training, good nutrition and sustainable habits really work.

I’m originally from Zimbabwe. I moved to the UK with my wife and our two daughters in 2023 to grow my business and give my family a fresh start. I’m known for my smile, my friendly nature and my non-judgemental approach to coaching. Whether you’re a complete beginner or preparing for competition, I’ll meet you exactly where you are and help you move forward with confidence. My goal is simple: to help you become stronger, healthier, and happier — and enjoy the journey along the way.